A Cool Fitness Founder Shares Her AM & PM Routine
Nora Hameidani is the founder of Barre Effect – Dubai’s leading women-only barre studio known for its music-fuelled workouts and strong sense of community. With a background in ballet and contemporary dance, she began her fitness career at New York’s cult studio Physique 57 before relocating to Dubai in 2013 to lead its Middle East franchise. In 2021, she launched Barre Effect, putting a modern spin on traditional barre. A certified REPS and NASM personal trainer, yoga teacher and mum of three, Nora juggles her growing fitness brand with family life. Here, she shares her approach to healthy living – from go-to supplements to wind-down rituals.