In this episode, we spend the day with Dima Ayad, creative director of Dima Ayad and founder of DAC Communications, as she prepares for her highly anticipated show at Dubai Fashion Week. From last-minute preparations and model fittings to the excitement of a live performance by singer Azza, Dima shares her thoughts on maintaining calm amidst the chaos, her love for London and the importance of good energy. We discover the creative process behind her latest collection, ‘Beauté Sauvage’, and hear about the challenges of juggling multiple events during fashion week. With insights from her team and a glimpse into her showroom, this episode is a must-watch for fashion enthusiasts and anyone curious about the industry.

This week on the SheerLuxe Middle East podcast, Georgie Coleridge Cole is joined by Dipesh Depala. The two talk about Dipesh’s early life, including what it was like to grow up in Dubai, the experience of losing his father at a young age, and the changing landscape of fashion and luxury in the Middle East. They then discuss how he established himself in the region – from his early days running Red Velvet Nation to the importance of networking and making connections. Dipesh also explains how he met his Qode co-founder, Ayman Fakoussa, and the journey of building the agency across the GCC. Finally, the pair end on a more personal note, touching on Dipesh’s love for fashion and buying better, his health journey and advice for raising children in the region.

In today’s episode, Beauty and Wellness Creator Maya Ahmad breaks down how to achieve the cinnamon-sugar blush trend. Perfect for nailing a warm, bronzy glow, watch on to find out the key products she uses and the techniques for getting it right.

This week on the SheerLuxeMiddle East podcast, Tamara Jabi is joined by Maya Williams and Lulu Dahmash for a conversation in London. The trio dives into the latest from the region – from exciting new hotel and restaurant openings to the designers making waves right now. Plus, they discuss the hottest celebrity gossip, including the release of the latest season of Dubai Bling and the outfit Jennifer Lopez may have taken style notes from Maya on, as well as answer your burning fashion and beauty dilemmas – from wardrobe staples to must-try products.

Every discerning fashion girl knows Bicester Village is the ultimate spot to score some designer savings. But these days, the Oxfordshire destination offers so much more than just fashion – from its 160 boutiques to luxury restaurants, VIP experiences to personal shopping, it’s the day out that has something for everyone. Come along with Georgie & Hanya to see what they found in their festive dash…

Designer and lighting specialist Carla Baz invites us into her stunning single-storey home in Jumeirah. Featuring a tranquil private pool, a charming courtyard, and an impressive collection of art and sculptures, her home is a harmonious blend of contemporary design and personal touches. Watch on to explore this beautifully curated space…

This week on the SheerLuxe podcast, host Tamara Jabi sits down with Deema Al Asadi, the Dubai-based fashion influencer known for her chic style and impressive social media following; Joelle Daaboul, the PR and brand marketing expert from luxury e-commerce platform Ounass; and Amrita Singh, SheerLuxe Middle East’s fashion and content editor. They chat about the standout moments in their careers, the lessons learned along the way and the fashion trends they’re loving. Plus, they share their beauty must-haves and latest horoscopes, as well as the astrology app they really rate.

In this episode, Georgie and Elaine spend a whirlwind 48 hours attending Oud Fashion Talks in Kuwait. Their journey begins at Hanya Alkhamis’ office, before they visit designer Bazza Alzouman to discover the story behind her brand. Next, they stop in at Aubade to see founder Duha AlRamadhan, before continuing on to Boutique N, meeting co-founder Aljawhara Al Mahdi. In preparation for the Oud Fashion Talks gala dinner, they get glam with Kuwaiti make-up artist Hessa Al Sanea. Then, the next day, Georgie and Elaine listen to a panel of industry leaders discussing the region’s future in fashion, retail, social media and sustainability.

In this episode of the SheerLuxe podcast, Georgie is in conversation with Dima Ayad – a true multi-hyphenate. From growing up in Dubai long before it became the global hub we know today to building her own communications agency, DAC, and launching her eponymous fashion brand, Dima has been on an incredible journey. They explore her early life in Dubai, the challenges and triumphs of running a thriving business, and how her size-inclusive fashion brand continues to grow, empowering women of all shapes and sizes with every new collection.