An Influencer Shares Her All-Time Beauty Favourites
An Influencer Shares Her All-Time Beauty Favourites
Images: @HALA.PORTRAIT.PHOTOGRAPHY | @OLA_ELSHAREF
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An Influencer Shares Her All-Time Beauty Favourites

Ola Ahmed – or @OlaElsharef on Instagram – is passionate about all things beauty, which makes her an authority on the latest launches, most-effective formulas and hottest products. From her go-to skincare routine to the make-up essentials she wouldn’t be without, here’s what she relies on day in, day out…
Images: @HALA.PORTRAIT.PHOTOGRAPHY | @OLA_ELSHAREF

All products on this page have been selected by our editorial team, however we may make commission on some products.

Moisturisers 

“I love a good hydrating moisturiser. The Bobbi Brown Hydrating Face Cream is a staple in my routine, offering deep hydration and a smooth finishIlliyoonCeramide Ato Concentrate Cream is another favourite; its rich, ceramide-enriched formula is incredibly effective. Recently, I’ve also discovered the Skinfix Barrier+ Triple Lipid-Peptide Cream, which has excellent barrier-repairing properties.”

Serums

“My serum line-up focuses on effective treatments. COSRX  Advanced Snail 96 Mucin Power Essence has real hydrating and repairing properties, while the 111SKIN  Repair Serum NAC Y² is also known for its skin-rejuvenating and anti-aging benefits. Lastly, La Roche Posay Mela B3 helps brighten and even out my skin tone.”

Eye Creams

“I just started using Sunday RileyAuto Correct Brightening and Depuffing Eye Contour Cream, and I’m already seeing noticeable improvements in terms of brightening and firming. For a deeply moisturising option, the Kiehl's  Creamy Eye Treatment with Avocado is my go-to; it’s a classic. I also love Susanne Kaufmann's Eye Cream Line A for its luxurious texture and anti-aging benefits. It’s perfect when I want to give my eyes a little extra care.”

Sunscreens

“For sun protection, I rely on a few standout products that have zero white cast but excellent performance. The Isntree Hyaluronic Acid Watery Sun Gel is my favourite for its lightweight, hydrating formula. Caudalie's Vinosun High Protection Cream provides high protection while feeling comfortable on the skin and I’ve also become obsessed with AshriBroadspectrum SPF 50+, a new Sudanese brand that not only offers great protection but also makes my face glow.”

Foundations

“My foundation line-up is all about achieving different levels of coverage depending on the occasion. For a luminous, skin-like finish, I love Pat McGrath's Skin Fetish Sublime Perfection Foundation – it blends seamlessly and feels weightless on the skin. When I want a lighter, more natural look, Laura Mercier Tinted Moisturiser is my go-to. It provides just the right amount of coverage while keeping my skin hydrated. For those times when I need full coverage that lasts all day, the M·A·C Studio Fix Fluid never lets me down. Its buildable formula ensures a flawless, matte finish that stays put.”

Concealers

“When it comes to concealers, my favourite is M·A·C Pro Longwear Concealer. I like the coverage and longevity – it's my go-to for a flawless look. The Dior Backstage Concealer also has a blendable formula with a natural finish. I have a real soft spot for the Born This Way Concealer; its creamy texture and hydrating formula gives you radiant, dewy look. Each one has its unique strengths.”

Contours And Bronzers

“The Fenty Beauty Match Stix Matte Contour is ideal for sculpting, while the Makeup By Mario Skin Enhancer adds a natural warmth and glow. For a radiant, sun-kissed finish, Charlotte Tilbury Filmstar Bronze & Glow is amazing – it delivers such an effortless glow.”

Blushes

“The Givenchy Prisme Libre Blush in Shade 1, Mousseline Lilas offers a perfect blend for a subtle, radiant look. I also love using Huda Beauty's Blush Filter Liquid Blush, especially in shades like ‘Cotton Candy’ and ‘Peach Sorbet’. Finally, the Westman Atelier  Baby Cheeks Blush Stick in Dou Dou is perfect for a quick and natural flush.”

Mascaras

“Mascara is my forte – I've tried countless formulas over the years. My all-time favourite has to be the YSL  Lash Clash Mascara – it delivers incredible volume and length without clumping, making my lashes look bold and defined. I’m also a huge fan of the Huda Beauty 1 COAT WOW!; just one coat delivers a high-impact effect that lasts all day. Another gem in my collection is the M·A·C Stack Mascara in Chestnut. This underrated brown mascara is a game-changer – I find that brown mascara softens the look, making the eyes appear prettier and more natural.”

@Ola_Elsharef

Eyeliners

“The Tom Ford Eye Defining Pen has a dual-ended design with a fine tip for precision and a thicker end for more dramatic lines. I also love the Sephora Collection High Precision Eyeliner – it's budget-friendly yet delivers an intense, smooth line every time. On days when I want a bold, inky finish, I reach for the Anastasia Beverly Hills Liquid Liner, which glides on effortlessly and stays put all day.”

Eyeshadows

“I have a few go-to palettes that never let me down. The Makeup By Mario Master Mattes Eyeshadow Palette is a staple in my collection – I find myself reaching for it because of its versatile range of neutral matte shades. For more dramatic looks, the Huda Beauty Desert Dusk Palette houses rich, vibrant colours that blend beautifully. A new addition to my collection that I’ve been loving is the Hindash Beautopsy Palette – it’s incredibly versatile, with shades that work perfectly for both eyes and face.”

Brows

“I alternate between different brow products depending on the look I'm going for. My everyday go-to is Filled by Mina Al Sheikhly, which I love for its ease of use. On other days, I opt for the M·A·C  Pro Brow Definer 1MM Tip Brow Pencil for a more defined look, or the Anastasia Brow Freeze Gel when I want my brows to have that extra hold and shine.”

Lipsticks

“I’m definitely a M·A·C lipstick girlie. The shades and formulas are timeless. However, I do have a few other favourites. Call Me Peaches by Hindash i s a stunning shade that adds the perfect pop of colour for a fresher look. I also love Hourglass Unlocked Satin Crème Lipstick for its luxurious texture and lasting power. For a bit of glam, the Charlotte Tilbury  K.I.S.S.I.N.G Satin Shine Lipstick never fails to impress.”

Lip Glosses

“Lip gloss is my daily essential and a must-have in my beauty routine. I’m a big fan of the Fenty Beauty Gloss Bomb Lip Luminizer for its stunning shine and comfortable wear. Dior Addict Lip Maximizer also offers a luxurious feel and vibrant colour. Patrick Ta’s  glosses provide a perfect, high-shine finish, while Let’s Go Blue by Super Shades , a brand I discovered in Bangkok, has quickly become a regular part of the rotation. 

Lip Liners

Cork  by M·A·C is a classic for a reason, and Glossier's Lip Line in ‘Flush’ offers a rich, deep hue that enhances my lip colour beautifully. Make Up Forever in  ‘Dimensional Dark Brown’ is another top pick.”

@Ola_Elsharef

Body Oils

“My bodycare routine wouldn't be complete without the L’Occitane  Almond Supple Skin Oil. I also love L’Or et L’argan Magnifying Body Oil  by MarocMaroc– its rich blend of argan oil leaves my skin feeling deeply nourished. For a scent that’s both uplifting and long-lasting, the Sol de Janeiro  Bum Bum Body Firmeza Oil is a favourite. Not only does it firm the skin, but the signature warm, tropical fragrance is incredible.”

Body Creams & Moisturisers

“The Eucerin 10% Urea Lotion is excellent for deep moisturisation, and the OSEA Undaria Algae Body Butter is another standout. The Nécessaire  The Body Lotion is also a favourite, offering firming benefits and a smooth, refined finish.”

Fragrances

“I tend to gravitate towards unique and luxurious scents. Hollyrose   by Room 1015 is one of my favourites, offering a blend of rose and patchouli that feels both modern and timeless. For something a bit more intense, I reach for Falcon Leather  by Matiere Premiere – its rich leather notes mixed with saffron and birch create a deeply captivating scent. Another staple in my fragrance wardrobe is Rawdah  by Maison Origine , it exudes elegance with its perfect mix of floral and woody notes.”

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