Editor’s Letter: December

Dear Readers,

As the year comes to a close, I’ve been reflecting on what an inspiring chapter this has been for SheerLuxe Middle East. 

From the major fashion moments across the region to the cultural highlights that filled our calendar, 2025 has been defined by creativity, connection and a clearer sense of who we are as a platform.

It has also been a meaningful year for us as a team. With Hebah, Talar, Zahar and Hanya shaping the energy of our days, there has been a real sense of shared purpose in everything we produce. Alongside them, our brilliant contributors continue to enrich every story with their expertise and passion.

Across the region, the momentum has been extraordinary. Fashion weeks in Dubai, Riyadh and beyond showcased the craftsmanship and talent that continue to place the Middle East firmly on the global map. Every trip reminded us just how dynamic, ambitious and fast-evolving the creative community here truly is.

Our Leading Ladies series grew in the best way. Speaking to Nadia Zaal about the destinations she has shaped across the UAE and hearing from Saina Babaee on identity and culture captured exactly what this series is meant to celebrate: women who push the region forward with intention and clarity. 

We also spotlighted incredible voices in sport this year, a space evolving rapidly across the Middle East. From meeting Budreya Faisal to joining Reem AlAboud in Jeddah for Formula E. 

Another proud moment was launching our first capsule collection with Wear That. Blending style, accessibility and storytelling in a way that felt uniquely SheerLuxe, it was embraced so warmly by our community.

Above all, this was the year we truly felt the strength of our community. Your engagement keeps this platform alive; we deeply cherish it.

Here’s to more moments of discovery, creativity and connection in 2026. Thank you for being part of our journey.

With love and gratitude,