Product Spotlight: NYX Buttermelt Blush
THE HYPE
Statement cheeks are having a moment – from the ‘blush blindness’ trend to Sabrina Carpenter’s now-signature flush – and we’re very much on board. Blush instantly breathes life back into the face, creating the illusion of better health and energy.
Powder formulas reign supreme when it comes to staying power, but there’s something about the texture of a cream that lends itself perfectly to that fresh, dewy effect. The Buttermelt Blush, one of NYX’s latest additions, straddles the two, gliding onto the skin like a cream but offering the longevity and pigment of a powder. Think of it as a hybrid formula, designed to give you the best of both worlds.
THE FORMULA
Cream textures can slip and slide over the course of the day on oily types, but because Buttermelt has a powdery quality on the skin, it stays put. Formulated using a blend of shea, almond and mango butter to give it that soft, melty consistency, it’s so easy to work with.
Spanning everything from playful brights to more muted, everyday colours, the shade range feels full and varied. There’s a pretty orangey-peach if you’re looking to add candlelight warmth, otherwise lean into the autumn mood with one of the berry-toned shades.
According to make-up artist and SL contributor Adeola Gboyega, the budget-friendly price point isn’t reflective of the impressive colour payoff. “The pigment is outstanding, rivalling some blushes by more expensive brands. It blends effortlessly, giving a smooth, natural finish that lasts all day without fading.”
@NYXCosmetics; Studio Firma/Stocksy United
@NYXCosmetics
THE BEST WAY TO USE IT
Swirl an angled cheek brush into the product and tap off any excess. Dust it over the apples of the cheeks, blending gently up towards the temples. Buff it into the skin for an understated, natural-looking flush, or gradually layer up the pigment for a more high-impact look. For a cute, unified touch, you can even sweep a little over the bridge of the nose.
THE REVIEWS
“I tried the NYX Buttermelt Blush in the shade ‘Getting Butta’, and I’m in love! The powdery, creamy texture is unique and blends seamlessly into my skin. It’s highly pigmented, so you only need a little for great colour pay-off, but you can easily build it up for a bolder look. It gives a beautiful, dewy finish that lasts all day without turning patchy. Perfect for any occasion and such an affordable find – highly recommend.”
“This blush has a smooth, buttery texture that glides on easily and blends seamlessly into the skin. Despite its creamy texture, it feels lightweight and doesn’t leave a greasy or heavy finish. It provides a dewy, natural-looking flush that mimics the skin’s natural glow.”
“I really like this blush – it’s highly pigmented and blends in effortlessly, leaving behind a smooth, even finish. I tried the shade ‘For The Butta’ which suits any occasion. You can easily build up the colour to your liking, and it also works great as an eyeshadow. A little goes a long way, and it lasts all day.”
“This is a super soft, super pigmented blush that is so easy to apply. It glides on beautifully and can be built up to the colour pay-off you want. I used ‘For The Butta’, a gorgeous soft mauve. I keep it high and blend it up towards my temple, also adding a little to my eyelids for a seamless blend. It really is as soft as butter. I also love the packaging, which is great for on-the-go.”
*Reviews taken from NYXCosmetics.co.uk
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